Twitter API: Up and Running

Twitter API: Up and Running PDF Author: Kevin Makice
Publisher: "O'Reilly Media, Inc."
ISBN: 0596555512
Category : Computers
Languages : en
Pages : 418

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Book Description
This groundbreaking book provides you with the skills and resources necessary to build web applications for Twitter. Perfect for new and casual programmers intrigued by the world of microblogging, Twitter API: Up and Running carefully explains how each part of Twitter's API works, with detailed examples that show you how to assemble those building blocks into practical and fun web applications. You'll also get a complete look at Twitter culture and learn how it has inspired programmers to build hundreds of tools and applications. With this book, you will: Explore every component of a Twitter application and learn how the API responds Get the PHP and MySQL code necessary to build your own applications, with explanations of how these ingredients work Learn from real-world Twitter applications created just for this book Discover the most interesting and useful Twitter programs--and get ideas for creating your own--with the book's Twitter application directory Twitter offers a new way to connect with people on the Internet, and Twitter API: Up and Running takes you right to the heart of this technology. "Twitter API: Up and Running is a friendly, accessible introduction to the Twitter API. Even beginning web developers can have a working Twitter project before they know it. Sit down with this for a weekend and you're on your way to Twitter API mastery."--Alex Payne, Twitter API Lead "Twitter API: Up and Running is a very comprehensive and useful resource--any developer will feel the urge to code a Twitter-related application right after finishing the book!"--The Lollicode team, creators of Twitscoop

Twitter Marketing For Dummies

Twitter Marketing For Dummies PDF Author: Kyle Lacy
Publisher: John Wiley & Sons
ISBN: 9781118075708
Category : Business & Economics
Languages : en
Pages : 336

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Book Description
Get the latest tweets, tools, tips, and techniques and kick-start your Twitter marketing campaign! As the fastest-growing social networking service with more than 50 million tweets posted per day, Twitter poses a plethora of marketing possibilities. Boasting more than 50 percent new or updated content, this fun and friendly second edition reflects the latest features that Twitter has implemented to make the service more appealing to business users. Twitter Marketing For Dummies, 2nd Edition helps you build a following, promote your product, and drive more traffic to your Web site. Details the changes to Twitter since the previous edition and explores the newest features and functionality that Twitter now offers to businesses looking to market their product on the fastest-growing social networking service Shows you how to effectively increase your visibility and promote your message via Twitter Looks at the new promoted Tweets and Twitter lists Delves into the marketing possibilities that exist with the new feature of sharing tweets on other social networking sites So stop twiddling your thumbs and start tweeting today with the Twitter marketing advice shared within the pages of Twitter Marketing For Dummies, 2nd Edition.

Twitter Power 2.0

Twitter Power 2.0 PDF Author: Joel Comm
Publisher: John Wiley & Sons
ISBN: 0470625414
Category : Business & Economics
Languages : en
Pages : 288

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Book Description
The best guide to using Twitter to market to consumers-revised and better than ever Since 2006, forward-thinking companies like Apple, JetBlue, Whole Food, and GM have discovered the instant benefits of leveraging social media site Twitter to reach consumers directly, build their brand, and increase their sales. Some companies have whole teams of specialists whose only job is to respond to the tweets of consumers. In this revised and updated edition of Twitter Power, online marketing guru Joel Comm explores the latest trends in how businesses and marketers can integrate Twitter into their existing marketing strategies to build a loyal following among Twitter members, expand awareness of their product or service, and even handle negative publicity due to angry or disappointed customers. Updated with thirty percent new material, including all the latest business applications for Twitter Includes new, recent case studies of companies at the forefront of the Twitter movement Helps you develop your own social networking strategy to meet your specific business needs Twitter Power is a must-have resource for any business leader who wants to keep up with the social media movement.

Twitter

Twitter PDF Author: Jean Burgess
Publisher: NYU Press
ISBN: 1479811068
Category : Social Science
Languages : en
Pages : 152

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Book Description
The sometimes surprising, often humorous story of the forces that came together to shape the central role Twitter now plays in contemporary politics and culture Is Twitter a place for sociability and conversation, a platform for public broadcasting, or a network for discussion? Digital platforms have become influential in every sphere of communication, from the intimate and everyday to the public, professional, and political. Since the scrappy startup days of social media in the mid-2000s, not only has the worldwide importance of platforms grown exponentially, but also their cultures have shifted dramatically, in a variety of directions. These changes have brought new opportunities for progressive communities to thrive online, as well as widespread problems with commercial exploitation, disinformation, and hate speech. Twitter’s growth over the past decade, like that of much social media, has far surpassed its creators’ vision. Twitter charts this trajectory in the format of a platform biography: a new, streamlined approach to understanding how platforms change over time. Through the often surprising, fast-moving story of Twitter, it illuminates the multiple forces—from politics and business to digital ideologies—that came together to shape the evolution of this revolutionary platform. Jean Burgess and Nancy K. Baym build a rich narrative of how Twitter has evolved as a technology, a company, and a culture, from its origins as a personal messaging service to its transformation into one of the most globally influential social media platforms, where history and culture is not only recorded but written in real time.

Twitter

Twitter PDF Author: Dhiraj Murthy
Publisher: John Wiley & Sons
ISBN: 1509512535
Category : Social Science
Languages : en
Pages : 240

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Book Description
Twitter is a household name, discussed for its role in national elections, natural disasters, and political movements, as well as for what some malign as narcissistic “chatter.” The first edition of Murthy’s balanced and incisive book pioneered the study of this medium as a serious platform worthy of scholarly attention. Much has changed since Twitter’s infancy, although it is more relevant than ever to our social, political, and economic lives. This timely second edition shows how Twitter has evolved and how it is used today. Murthy introduces some of the historical context that gave birth to the platform, while providing up-to-date examples such as the #blacklivesmatter movement, and Donald Trump’s use of Twitter in the US election. The chapters on journalism and social movements have been thoroughly updated, and completely new to this edition is a chapter on celebrities and brands. Seeking to answer challenging questions around the popular medium, the second edition of Twitter is essential reading for students and scholars of digital media.

Twitter

Twitter PDF Author: Kristin Marciniak
Publisher: ABDO
ISBN: 1532159765
Category : Juvenile Nonfiction
Languages : en
Pages : 115

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Book Description
Twitter studies the influential social networking service and its founders, examining how a side project created by its four founders evolved into a powerful social network that influences entertainment, politics, and activism. Features include a glossary, references, websites, source notes, and an index. Aligned to Common Core Standards and correlated to state standards. Essential Library is an imprint of Abdo Publishing, a division of ABDO.

Twitter: A Digital Socioscope

Twitter: A Digital Socioscope PDF Author: Michael W. Macy
Publisher: Cambridge University Press
ISBN: 1107102375
Category : Computers
Languages : en
Pages : 185

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Book Description
A resource for social scientists on how Twitter data can be used to study individual behavior and social interaction.

News Journalism and Twitter

News Journalism and Twitter PDF Author: Chrysi Dagoula
Publisher: Taylor & Francis
ISBN: 1000821080
Category : Language Arts & Disciplines
Languages : en
Pages : 120

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Book Description
This book provides a critical account of the impact of Twitter on journalism, exploring how the news media has adapted to and normalised the use of the platform in the industry. Offering a comprehensive understanding of Twitter uses for journalistic purposes, this book explores the platform’s use as a ‘global village’, as an ambient news environment, and as a global marketplace. Drawing on two empirical case studies (United Kingdom and Greece), Dagoula examines academic conceptualisations of Twitter, journalists’ self-perceptions, and uses of the platform by a variety of media outlets and journalists. Adopting an evolutionary approach known as punctuated equilibrium, which consists of three stages of disruption, adaption, and normalisation, the author reveals the costs and benefits of Twitter’s impact on both the institutional values and practices of news journalism today. News Journalism and Twitter is an invaluable resource for researchers and students of digital journalism and media studies.

TWITTER: The Dark Side - Does Bit.ly Enable a Massive Click Fraud?

TWITTER: The Dark Side - Does Bit.ly Enable a Massive Click Fraud? PDF Author: Roman Latkovic
Publisher: Lulu.com
ISBN: 0557155614
Category :
Languages : en
Pages : 70

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Book Description


Twitter For Dummies

Twitter For Dummies PDF Author: Laura Fitton
Publisher: John Wiley & Sons
ISBN: 0470552581
Category : Computers
Languages : en
Pages : 365

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Book Description
Twitter can boost your business and marketing efforts, and this guide shows you how Twitter, the simple-to-use microblogging service, offers immense benefits for businesses and organizations. Fire departments, political candidates, and C0EOs have used Twitter to share up-to-the-minute information. Laura Fitton, maybe better known by her Twitter handle - @Pistachio, has more than 10,000 followers on Twitter, and gives presentations on how to use Twitter to build business and personal opportunity. She's joined by Michael Gruen and Leslie Poston to share Twitter expertise in this easy-to-follow guide. You'll discover how to get set up on Twitter, build a follower list, and find a voice for your tweets. Then you'll learn to use third party tools to link Twitter to other sites and incorporate it into business communication models. This book covers The basics of signing up and creating tweets Following other users and adding followers to your own tweets Mastering the "Twecosystem"-the tools that tie Twitter to many other Web applications, including mobile devices Strategies for enhancing business communication, marketing, and networking opportunities with Twitter Twitter For Dummies gets you up and running on this hot communications tool the fun and easy way.